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Launch of the “Gold” and “Balafon” Visa cards: the Moroccan Guinean People's Bank is expanding its range of services

01/05/2025
Source : ORISHAS FINANCE
Categories: Sectors

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Le 30 avril 2025, la Banque Popular Maroco-Guineenne (BPMG), a subsidiary of the Pan-African Group Banque Centrale Popelle (BCP), launched two new international cards in Conakry combining security, accessibility and innovation. Through this launch, it is enriching its service offer

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The Moroccan Guinean People's Bank is continuing its innovation momentum with the official launch of its “Gold” and “Balafon” Visa cards. The launch of these cards marks a major step in the bank's digitalization and financial inclusion strategy. This new range of cards was designed to meet the varied needs of individual customers (medium and high-end, wealth customers, diasporas). It testifies to BPMG's commitment to offering banking solutions that meet the highest standards of quality and standards. Visa Gold and Visa Balafon cards allow withdrawals, payments and purchases online, both in Guinea and internationally, via the Visa network. They incorporate the most stringent security standards and provide access to insurance and assistance services, especially when traveling abroad.

Selon Ibrahima Kourouma, CEO of BPMG, “this initiative reflects our desire to support our customers more effectively with practical, accessible and secure banking solutions, by offering them an experience that is both practical and accessible. optimal location, which is at the same time modern, innovative and local.” Through this launch, BPMG affirms its ambition to facilitate access to modern payment methods, to intensify the digitalization of its services and to actively contribute to the promotion of financial inclusion in Guinea

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It should be noted that the differentiated positioning of these two cards responds to the diversity of customer profiles, while guaranteeing a fluid, practical experience that is adapted to new uses.

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