The 9th edition of the National Promotional Days for Small and Medium Enterprises (Jnppme) will be held on November 23, 24 and 25, 2023 in Abidjan-Cocody, at the Ivoire Golf Club. The Jnppme are taking their law this year in a more favorable socio-economic context after a three-year hiatus due to the successive crises that the world has experienced in recent years. These include Covid-19 and the Russo-Ukrainian war and their consequences on the global economy

The 9th edition of Jnppme will focus on the theme: “franchising as a development model for SMEs for international trade”. Indeed, during the press conference organized by the Ivorian Federation of Small and Medium Enterprises of Côte d'Ivoire, on 3 November 2023, at the headquarters of this institution in Cocody, Deux-Plateaux Vallas, Ouattara Kanigui, Chairman of the Board of Directors of Fipme, called on all SMEs, formal and informal, state structures and national and international partners to lead these three days. Where confé Conferences, panels, symposiums, BtoB and product exhibitions as well as SME know-how are planned. According to the latter, this business meeting will be an opportunity to discuss the mechanisms, the legal framework, and the benefits of franchising, whose implementation in Côte d'Ivoire has sufficiently