Tumi announced on Friday, October 6, 2023, a partnership with the Tottenham Hotspur Women club for the current 2023-2024 season.

Tumi has become the official luggage partner of the women's team, and its logo will appear on the back of players' jerseys during all matches. This is a first for the lifestyle brand. In fact, players and coaching and support staff will travel with customized TUMI products that will help them make their travel easier thanks to their functional aspects, for all of this season's games, whether they take place at home or away. This recent partnership reinforces TUMI's relationship with the club, as the company had already partnered with the men's team for their recent Asia Pacific tour