Le 14 mars 2025, le specialist in public relations and commercial management, Vanessa Mboule, brought together several key players in the Cameroonian insurance sector in Douala for the first edition of “Insure Talk”. This initiative is intended to demystify insurance products and to strengthen inclusion in this field that is still too little explored

According to Vanessa Mboule, the lack of knowledge of insurance products is a major obstacle to their adoption, and it is up to professionals in the sector to better inform, reassure and support potential policyholders. "Insure Talk” is part of a citizen insurance education campaign. Its objective is to raise awareness, to break preconceived ideas, and above all, to encourage a culture of foresight among the Cameroonian population. During the meeting, discussions focused on insurance education, a key lever for strengthening trust between insurers and policyholders. The discussions highlighted the main obstacles, but also the opportunities to improve the coverage rate, which is still very low in Cameroon. For his part, Mathieu Serge Kombou, financial expert and deputy director of accounting and taxation at Activa Group, believes that “insurance is now an indispensable element in protecting our assets. It is essential that Cameroonians become aware of its necessity